Project Description

The Brief

UnitedCity is a business lobbying group set-up during the Covid-19 pandemic to support businesses across Greater Manchester impacted by the continued lockdown restrictions.

Roland Dransfield’s CEO Lisa Morton thought-up the idea alongside fellow partners; Gary Neville, Will Lewis of OBI Property, Chris Oglesby of Bruntwood and Frank McKenna of Downtown in Business.

Campaign Delivery

Roland Dransfield was also the PR partner for the group and implemented a media relations strategy alongside a social media engagement campaign to drive memberships, donations and awareness. The team also managed communication to all 150 members and developed a series of creative campaigns.


1.8 Billion online readership

2.90 Million estimated coverage views

230,357 organic social engagements

8+ million social organic impressions

Let’s Work Together

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