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03/04/2013: BURMA SEES PRIVATE NEWSPAPERS RETURN
Burma has seen private newspapers return to its shop shelves this week, in a move that marks the continuation of moves toward civilian-led government within the country.
Media controls were heightened to authoritarian levels following the military takeover of the government during the 1946 coup d'etat, with newspapers that broke the rules being unceremoniously shut down.
Similarly, journalists were frequently targeted for government surveillance and those who were suspected of flaunting the restrictions subjected to imprisonment and even torture.
However, the administration of President Thein Sein, which came to power in 2011, has ushered a relaxation of many authoritarian rules and perhaps most notably, the release of prominent human rights campaigner Aung San Suu Kyi.
Following an announcement on the issue in December last year, the Burmese government announced that private daily papers would be permitted once again this month and the public's appetite for news seems voracious.
Each copy of the four available papers was snapped up early yesterday, with each publication taking a radically different approach to what stories to cover and what tone to take.
Ends
Burma has seen private newspapers return to its shop shelves this week, in a move that marks the continuation of moves toward civilian-led government within the country.
Media controls were heightened to authoritarian levels following the military takeover of the government during the 1946 coup d'etat, with newspapers that broke the rules being unceremoniously shut down.
Similarly, journalists were frequently targeted for government surveillance and those who were suspected of flaunting the restrictions subjected to imprisonment and even torture.
However, the administration of President Thein Sein, which came to power in 2011, has ushered a relaxation of many authoritarian rules and perhaps most notably, the release of prominent human rights campaigner Aung San Suu Kyi.
Following an announcement on the issue in December last year, the Burmese government announced that private daily papers would be permitted once again this month and the public's appetite for news seems voracious.
Each copy of the four available papers was snapped up early yesterday, with each publication taking a radically different approach to what stories to cover and what tone to take.
Ends
11/02/2013: DON’T BE FLIPPANT ABOUT SOCIAL MEDIA
Here today, gone tomorrow. Unlike Pancake Day, social media isn’t just a flash in the pan.
Amongst the daunting mixture of tweets and posts, here are a few pancake-inspired rules that will make sure your social media campaign is a ‘flipping’ success:
1. Social media is easy if you know how, but execution is everything.
• Do your homework, know the key ingredients and commit to your recipe for the ultimate success.
2. It is fast and satisfying, so timing is certainly of the essence.
• You’ve spotted a relevant or interesting story, be quick to post your content whilst it’s fresh, as tardiness will not be tolerated on the web.
3. Be careful though as once it sticks, it’s hard to rescue.
• A considered ‘ready-made’ social media protocol will provide guidance and a guaranteed back-up plan should tweet-happy staff get their fingers burnt.
4. Whatever flavour you choose, be sure your personality isn’t something you loose.
• An overdose of the same ingredient is likely to be seen as disingenuous; ordinary comments with a sprinkle of wit and personal insight will see your followers wanting more.
5. Cater for a multitude of tastes and take the plunge, as you really have nothing to waste.
• Democratic and growing, make sure your content is sticky and not just dull thoughtless fillings that have little to offer your audience. Think the 80/20 rule: 80% comment, 20% selling.
P.S. Did you know that an active social media campaign is proven to improve your brand’s SEO rankings?
Why not call RDPR today for a no-obligation workshop.
Here today, gone tomorrow. Unlike Pancake Day, social media isn’t just a flash in the pan.
Amongst the daunting mixture of tweets and posts, here are a few pancake-inspired rules that will make sure your social media campaign is a ‘flipping’ success:
1. Social media is easy if you know how, but execution is everything.
• Do your homework, know the key ingredients and commit to your recipe for the ultimate success.
2. It is fast and satisfying, so timing is certainly of the essence.
• You’ve spotted a relevant or interesting story, be quick to post your content whilst it’s fresh, as tardiness will not be tolerated on the web.
3. Be careful though as once it sticks, it’s hard to rescue.
• A considered ‘ready-made’ social media protocol will provide guidance and a guaranteed back-up plan should tweet-happy staff get their fingers burnt.
4. Whatever flavour you choose, be sure your personality isn’t something you loose.
• An overdose of the same ingredient is likely to be seen as disingenuous; ordinary comments with a sprinkle of wit and personal insight will see your followers wanting more.
5. Cater for a multitude of tastes and take the plunge, as you really have nothing to waste.
• Democratic and growing, make sure your content is sticky and not just dull thoughtless fillings that have little to offer your audience. Think the 80/20 rule: 80% comment, 20% selling.
P.S. Did you know that an active social media campaign is proven to improve your brand’s SEO rankings?
Why not call RDPR today for a no-obligation workshop.
06/02/2013: TOP TEN TIPS ON CREATING A GREAT FACEBOOK TIMELINE
1) Know your audience – do your research!
When creating a timeline, you have to be aware of who you are creating it for. What age is your target audience? Are they equally split in terms of gender? How would this effect the content you post? Facebook has some great analytics that you can use to answer these questions and ensure you’re sending out the right message to the right audience.
2) Ensure that your social media page is always up-to-date and current
Keep your main page ‘fresh’ and original. With so much competition out there, you need to ensure that the details on your main page are clear and concise. If it looks disorganised, this may reflect how your company is perceived.
3) Establish the correct tone to suit your audience
Once you’ve established your audience, you need create a ‘voice’ for your brand. Obviously this will depend on the type of brand you are promoting. More consumer brands can opt for a conversational/chatty tone, whereas for corporate companies, you will be respected more if you maintain a professional tone. However, this doesn’t mean you have to be boring…
4) Use plenty of images / be visual
Images are easy on the eye, and those who are on the move are more likely to be drawn in by them. If you’re out and about, you don’t want to be scrolling down a page reading paragraph after paragraph of detail, you want a quick snap shot of what you are being offered. Think about what *you* would like to see if you visited a page similar to yours ;)
5) Don’t overload your ‘fans’ with too much information
You need to find a good balance when posting messages. It’s essential that you maintain regular conversation; however, you shouldn’t bombard people with messages. If their newsfeed is filled with your name, it’s overkill and is likely that they will ‘unlike’ your brand.
6) Don’t use your page to self-promote your business
You wouldn’t want to hear or read about how brilliant someone else is constantly, so try not to speak too highly of your own brand. People may become disinterested, bored and start to take a dislike to your brand. Just be wary!
7) React to current news topics, offering your angle
This will increase engagement with your audience. What you say could spark a great debate, potentially involving more people and furthermore increasing the number of people who ‘like’ your page.
8) Always respond to any comments / messages from your audience as soon as you are able to
Social media is great in that it enables you to react and respond to queries quickly. Ensure that you are keeping a check on your account every few hours, just so you don’t miss any important messages. Visitors to your page will feel more significant and are more likely to engage and take a liking to your brand.
9) ‘Think outside the box’
Post quirky and interesting messages to increase engagement. Maintain the same tone as much as possible, but be creative and original with the messages you are sending out.
10) Communicate with your ‘fans’ as if they’re your friends
If you speak to your visitors in a friendly tone, it’ll make it much easier to engage. Create conversation where possible; ask them what interests they have, etc. This way you’ll be able to find out the sorts of things they’d like to be reading. This should give you an idea as to the types of messages you’re best posting in the future.
1) Know your audience – do your research!
When creating a timeline, you have to be aware of who you are creating it for. What age is your target audience? Are they equally split in terms of gender? How would this effect the content you post? Facebook has some great analytics that you can use to answer these questions and ensure you’re sending out the right message to the right audience.
2) Ensure that your social media page is always up-to-date and current
Keep your main page ‘fresh’ and original. With so much competition out there, you need to ensure that the details on your main page are clear and concise. If it looks disorganised, this may reflect how your company is perceived.
3) Establish the correct tone to suit your audience
Once you’ve established your audience, you need create a ‘voice’ for your brand. Obviously this will depend on the type of brand you are promoting. More consumer brands can opt for a conversational/chatty tone, whereas for corporate companies, you will be respected more if you maintain a professional tone. However, this doesn’t mean you have to be boring…
4) Use plenty of images / be visual
Images are easy on the eye, and those who are on the move are more likely to be drawn in by them. If you’re out and about, you don’t want to be scrolling down a page reading paragraph after paragraph of detail, you want a quick snap shot of what you are being offered. Think about what *you* would like to see if you visited a page similar to yours ;)
5) Don’t overload your ‘fans’ with too much information
You need to find a good balance when posting messages. It’s essential that you maintain regular conversation; however, you shouldn’t bombard people with messages. If their newsfeed is filled with your name, it’s overkill and is likely that they will ‘unlike’ your brand.
6) Don’t use your page to self-promote your business
You wouldn’t want to hear or read about how brilliant someone else is constantly, so try not to speak too highly of your own brand. People may become disinterested, bored and start to take a dislike to your brand. Just be wary!
7) React to current news topics, offering your angle
This will increase engagement with your audience. What you say could spark a great debate, potentially involving more people and furthermore increasing the number of people who ‘like’ your page.
8) Always respond to any comments / messages from your audience as soon as you are able to
Social media is great in that it enables you to react and respond to queries quickly. Ensure that you are keeping a check on your account every few hours, just so you don’t miss any important messages. Visitors to your page will feel more significant and are more likely to engage and take a liking to your brand.
9) ‘Think outside the box’
Post quirky and interesting messages to increase engagement. Maintain the same tone as much as possible, but be creative and original with the messages you are sending out.
10) Communicate with your ‘fans’ as if they’re your friends
If you speak to your visitors in a friendly tone, it’ll make it much easier to engage. Create conversation where possible; ask them what interests they have, etc. This way you’ll be able to find out the sorts of things they’d like to be reading. This should give you an idea as to the types of messages you’re best posting in the future.
01/02/2013: ROLAND DRANSFIELD GAINS THREE NEW CLIENTS AND GROWS TEAM
PR, social media and Public Affairs consultancy, Roland Dransfield, has secured three new clients and appointed a new starter to the team.
Following a project around The British Council for Shopping Centres’ Conference late last year, The Co-operative Estates’ Food Property division has now appointed Roland Dransfield to work with its internal communications team to create a PR and social media strategy that will support the food property team’s growth across the UK.
The team has also been instructed by managing agents, Savills, as social media advisors for Vicar Lane Shopping Centre, in Chesterfield, to help drive footfall and increase sales with individual retailers.
Roland Dransfield’s Public Affairs’ arm has been appointed by property development and investment group, Terrace Hill, to provide strategic communications and public consultation support for its proposed £30m leisure scheme in Darlington town centre. Roland Dransfield will handle the media relation’s campaign and consultation process for the scheme, which will comprise a nine-screen VUE multiplex cinema and 80-bedroomed hotel, alongside a number of restaurants and bars.
To support this growth, the consultancy has appointed Maria Murphy as Account Executive. A Business Studies/Spanish graduate from Manchester University, Maria has already made her mark within the team by recently undertaking filming for BBC North West Tonight for our client Liverpool Community Health, being warmly praised for her contribution by the BBC’s Health Correspondent, Nina Warhurst.
Lisa Morton, Managing Director at Roland Dransfield, said: “It’s great news for us to have been appointed by three additional new clients at the beginning of 2013. It is also encouraging to see positive movement again within the property market, particularly retail and leisure, which has always been one of our specialist areas of expertise.”
-Ends-
PR, social media and Public Affairs consultancy, Roland Dransfield, has secured three new clients and appointed a new starter to the team.
Following a project around The British Council for Shopping Centres’ Conference late last year, The Co-operative Estates’ Food Property division has now appointed Roland Dransfield to work with its internal communications team to create a PR and social media strategy that will support the food property team’s growth across the UK.
The team has also been instructed by managing agents, Savills, as social media advisors for Vicar Lane Shopping Centre, in Chesterfield, to help drive footfall and increase sales with individual retailers.
Roland Dransfield’s Public Affairs’ arm has been appointed by property development and investment group, Terrace Hill, to provide strategic communications and public consultation support for its proposed £30m leisure scheme in Darlington town centre. Roland Dransfield will handle the media relation’s campaign and consultation process for the scheme, which will comprise a nine-screen VUE multiplex cinema and 80-bedroomed hotel, alongside a number of restaurants and bars.
To support this growth, the consultancy has appointed Maria Murphy as Account Executive. A Business Studies/Spanish graduate from Manchester University, Maria has already made her mark within the team by recently undertaking filming for BBC North West Tonight for our client Liverpool Community Health, being warmly praised for her contribution by the BBC’s Health Correspondent, Nina Warhurst.
Lisa Morton, Managing Director at Roland Dransfield, said: “It’s great news for us to have been appointed by three additional new clients at the beginning of 2013. It is also encouraging to see positive movement again within the property market, particularly retail and leisure, which has always been one of our specialist areas of expertise.”
-Ends-
18/01/2013: REPUTATION RESOLUTIONS 2013
As we head into 2013, business leaders must surely be reflecting on some of the corporate reputation disasters of the past 12 months.
The year reads like a John Grisham novel – fraud, money laundering, mis-selling, malpractice, greedy corporate avoidance strategies, alleged cover-ups and sheer incompetence from global brands such as Starbucks, Google, HBOS, The BBC, Amazon and G4S, to name a few.
Whilst few organisations will get things so appallingly wrong - and suffer consequences which have ranged from imprisonment, humiliating resignations, exorbitant fines and widespread public backlash - corporate reputation has never been more sacred.
Social media has removed the ability to use smoke and mirrors and the carefully crafted ‘holding statement’ which traditionally played for time whilst CEO’s and their advisers figured out how to put out the fires.
The days of ‘today’s news being tomorrow’s chip paper’ have gone forever. The internet has a long memory and now your stakeholders: the public, your employees, customers and shareholders, can turn on your brand and your reputation and air their views all over the web.
2013 will bring even more focus on social reputations, both for organisations and their CEO’s, not just their communications teams. Businesses’ audiences are human. They talk, they have an opinion, they have emotions – and they are online. Companies who truly engage with their stakeholders – and those CEO’s who embrace social dialogue – will be emerge as the new corporate leaders.
In the words of Warren Buffet: “It takes 20 years to build a reputation and five minutes to ruin it.” It takes seconds on the internet.
Ends
As we head into 2013, business leaders must surely be reflecting on some of the corporate reputation disasters of the past 12 months.
The year reads like a John Grisham novel – fraud, money laundering, mis-selling, malpractice, greedy corporate avoidance strategies, alleged cover-ups and sheer incompetence from global brands such as Starbucks, Google, HBOS, The BBC, Amazon and G4S, to name a few.
Whilst few organisations will get things so appallingly wrong - and suffer consequences which have ranged from imprisonment, humiliating resignations, exorbitant fines and widespread public backlash - corporate reputation has never been more sacred.
Social media has removed the ability to use smoke and mirrors and the carefully crafted ‘holding statement’ which traditionally played for time whilst CEO’s and their advisers figured out how to put out the fires.
The days of ‘today’s news being tomorrow’s chip paper’ have gone forever. The internet has a long memory and now your stakeholders: the public, your employees, customers and shareholders, can turn on your brand and your reputation and air their views all over the web.
2013 will bring even more focus on social reputations, both for organisations and their CEO’s, not just their communications teams. Businesses’ audiences are human. They talk, they have an opinion, they have emotions – and they are online. Companies who truly engage with their stakeholders – and those CEO’s who embrace social dialogue – will be emerge as the new corporate leaders.
In the words of Warren Buffet: “It takes 20 years to build a reputation and five minutes to ruin it.” It takes seconds on the internet.
Ends
20/12/2012: SOCIAL MEDIA WARS
Well it’s all happening in social media world right now! Firstly, Facebook buys Instagram for a whopping $1 billion, then Instagram grasps the competitive business of social media by disabling photos on Twitter, and as if that wasn’t enough, Twitter has now gone and launched its own photo filter mobile app to really bite back. Meow!
The main question now is: what impact will this have on the tech-world? Unfortunately, only time will tell on this one.
We all have our favourites, therefore if such conflicts continue, there will come a time when users choose to side with just one social media network. This may not appear to be a serious issue; however, it is likely to create a social media divide.
All we can do is wait and see… but, in the meantime, keep on Tweeting, posting and sharing folks!
Ends
Well it’s all happening in social media world right now! Firstly, Facebook buys Instagram for a whopping $1 billion, then Instagram grasps the competitive business of social media by disabling photos on Twitter, and as if that wasn’t enough, Twitter has now gone and launched its own photo filter mobile app to really bite back. Meow!
The main question now is: what impact will this have on the tech-world? Unfortunately, only time will tell on this one.
We all have our favourites, therefore if such conflicts continue, there will come a time when users choose to side with just one social media network. This may not appear to be a serious issue; however, it is likely to create a social media divide.
All we can do is wait and see… but, in the meantime, keep on Tweeting, posting and sharing folks!
Ends
11/12/2012: 10 FESTIVE TWITTER TIPS
1. After a few Baileys, be sure to check you are logged into your personal account and not a business one!
2. Be careful when Tweeting about the party you’re throwing, to avoid any unwanted guests….
3. Don’t use Twitter to judge your presents.
4. Try to avoid negativity… no-one appreciates a Scrooge!
5. Give your Twitter page a festive twist - just like @RDPRtweets!
6. Tweet what you eat - once only…
7. Don’t tweet anything you wouldn’t say to your grandma – even after a few mulled wines.
8. Know when to stop with the Christmas jokes. We all know not to eat yellow snow.
9. Download Instagram and post some of those ‘Royle Family’ post-turkey snoozers!
10. Goodwill and peace to all - it’s a tough time of the year for some, so why not Tweet a link to a charity of your choice?
1. After a few Baileys, be sure to check you are logged into your personal account and not a business one!
2. Be careful when Tweeting about the party you’re throwing, to avoid any unwanted guests….
3. Don’t use Twitter to judge your presents.
4. Try to avoid negativity… no-one appreciates a Scrooge!
5. Give your Twitter page a festive twist - just like @RDPRtweets!
6. Tweet what you eat - once only…
7. Don’t tweet anything you wouldn’t say to your grandma – even after a few mulled wines.
8. Know when to stop with the Christmas jokes. We all know not to eat yellow snow.
9. Download Instagram and post some of those ‘Royle Family’ post-turkey snoozers!
10. Goodwill and peace to all - it’s a tough time of the year for some, so why not Tweet a link to a charity of your choice?
28/11/2012: 10 TOP TIPS FOR USING LINKED-IN
1. Make sure you use a professional-looking photo.
LinkedIn is a professional platform, so first of all make sure you use a photograph- don’t leave the space blank and use a photo that preferably only shows your head and shoulders.
2. Be Truthful.
All connections can view your profile, so liars will be found out.
3. Don't use the LinkedIn default text when sending invitations.
Start off on the right foot by taking the time to write a personalised message, you are more likely to get a response if you show an interest in the connection.
Note: Currently, on smart phones, the iPad app, and some pages on the LinkedIn website ("people you may know") invites are sent without giving you the opportunity to customise your own message. LinkedIn does need to fix this, but in the meantime, avoid using these when you send requests to people/connections.
4. Avoid use of the "friend" option.
Many professionals will dismiss any requests using the “friend” option: Only do this when you are actually a friend of the person as LinkedIn is a professional network site.
5. Be sure to include all of your external links.
These links can include your major social media platforms such as, Twitter, facebook, blogs and websites.
6. Fill in ALL sections of your LinkedIn profile.
The most important sections include; summary, experience, skills and expertise, and your headline are all vital if you want people to find you. The more information you provide, the more likely it is people will connect with you.
7. Freshen up your links and updates to fit-in with LinkedIn Format.
Make sure your message looks compatible for LinkedIn avoid using @Twitter handles and #hashtags on LinkedIn posts. Take an extra couple of minutes to customize messages and you will reap the benefits.
8. Don't Self-promote.
Avoid using LinkedIn groups to give you linkbacks to your website or blogs. Even if your post is completely relevant to the dialogue, it will be perceived as self-promotion.
9. Don't be labelled a ‘spammer’ by your connections.
Don't use LinkedIn as your email-marketing platform and spam people with news and events about your company. These are not successful and most will remove you as a connection.
10. Don't ask people who don't know you to write recommendations for you.
Think quality over quantity when it comes to your recommendations.
1. Make sure you use a professional-looking photo.
LinkedIn is a professional platform, so first of all make sure you use a photograph- don’t leave the space blank and use a photo that preferably only shows your head and shoulders.
2. Be Truthful.
All connections can view your profile, so liars will be found out.
3. Don't use the LinkedIn default text when sending invitations.
Start off on the right foot by taking the time to write a personalised message, you are more likely to get a response if you show an interest in the connection.
Note: Currently, on smart phones, the iPad app, and some pages on the LinkedIn website ("people you may know") invites are sent without giving you the opportunity to customise your own message. LinkedIn does need to fix this, but in the meantime, avoid using these when you send requests to people/connections.
4. Avoid use of the "friend" option.
Many professionals will dismiss any requests using the “friend” option: Only do this when you are actually a friend of the person as LinkedIn is a professional network site.
5. Be sure to include all of your external links.
These links can include your major social media platforms such as, Twitter, facebook, blogs and websites.
6. Fill in ALL sections of your LinkedIn profile.
The most important sections include; summary, experience, skills and expertise, and your headline are all vital if you want people to find you. The more information you provide, the more likely it is people will connect with you.
7. Freshen up your links and updates to fit-in with LinkedIn Format.
Make sure your message looks compatible for LinkedIn avoid using @Twitter handles and #hashtags on LinkedIn posts. Take an extra couple of minutes to customize messages and you will reap the benefits.
8. Don't Self-promote.
Avoid using LinkedIn groups to give you linkbacks to your website or blogs. Even if your post is completely relevant to the dialogue, it will be perceived as self-promotion.
9. Don't be labelled a ‘spammer’ by your connections.
Don't use LinkedIn as your email-marketing platform and spam people with news and events about your company. These are not successful and most will remove you as a connection.
10. Don't ask people who don't know you to write recommendations for you.
Think quality over quantity when it comes to your recommendations.
27/07/2012: ROLAND DRANSFIELD’S CLIENT BASE EXPANDS EVEN FURTHER WITH FOUR NEW WINS
Manchester-based PR and public affairs consultancy, Roland Dransfield, has been appointed to handle four new accounts for businesses across a range of sectors, including financial services, healthcare, life sciences, and shopping centre regeneration.
In the first of the new instructions, Roland Dransfield PR (RDPR) has been appointed to handle media relations for the Manchester office of UK accountancy firm, Crowe Clark Whitehill. Roland Dransfield will promote the work of the audit, tax and advisory firm across the region, as well as raising the profile of key individuals within the team to support the growth of the office in its target sectors, which include media, property and not for profit.
In addition, The Lancashire Drug and Alcohol Action Team (LDAAT) has appointed Roland Dransfield PR to provide a series of training sessions to highlight how social media can be used by the team to support its work with sufferers of alcohol and drug abuse in the Lancashire region. The training sessions will help staff understand how they use social media to communicate with addiction sufferers, creating an open and welcoming platform for discussion, as well as an additional channel for the team to promote their services.
The Manchester office of law firm, Semple Fraser, which is headquartered in Glasgow, has also instructed RDPR to develop and implement a communications strategy focusing on the life sciences and digital sectors; areas where Semple Fraser has specialist experience.
Finally, RDPR’s sister consultancy, Roland Dransfield Public Affairs (RDPA) has expanded an existing account with asset manager, Addington Capital. RDPA is currently handling the media relations and community consultation around the redevelopment of Charter Walk Shopping Centre in Burnley and following a successful campaign, RDPA has been awarded a further contract to support Addington as it works towards submitting a planning application for the £8m transformation of The Harvey Centre in Harlow, Essex, which will see the creation of a new leisure destination for the town.
On the new account wins, managing director of Roland Dransfield, Lisa Morton, commented: “These latest account wins reflect the wide range of businesses and organisations we work with. Now more than ever, clients are looking for their PR agencies to support their business development plans. Our experience in working in sectors such as digital, media, retail and life sciences means that we are able to support our clients as they grow in existing areas or venture into new ones.”
-ENDS-
Manchester-based PR and public affairs consultancy, Roland Dransfield, has been appointed to handle four new accounts for businesses across a range of sectors, including financial services, healthcare, life sciences, and shopping centre regeneration.
In the first of the new instructions, Roland Dransfield PR (RDPR) has been appointed to handle media relations for the Manchester office of UK accountancy firm, Crowe Clark Whitehill. Roland Dransfield will promote the work of the audit, tax and advisory firm across the region, as well as raising the profile of key individuals within the team to support the growth of the office in its target sectors, which include media, property and not for profit.
In addition, The Lancashire Drug and Alcohol Action Team (LDAAT) has appointed Roland Dransfield PR to provide a series of training sessions to highlight how social media can be used by the team to support its work with sufferers of alcohol and drug abuse in the Lancashire region. The training sessions will help staff understand how they use social media to communicate with addiction sufferers, creating an open and welcoming platform for discussion, as well as an additional channel for the team to promote their services.
The Manchester office of law firm, Semple Fraser, which is headquartered in Glasgow, has also instructed RDPR to develop and implement a communications strategy focusing on the life sciences and digital sectors; areas where Semple Fraser has specialist experience.
Finally, RDPR’s sister consultancy, Roland Dransfield Public Affairs (RDPA) has expanded an existing account with asset manager, Addington Capital. RDPA is currently handling the media relations and community consultation around the redevelopment of Charter Walk Shopping Centre in Burnley and following a successful campaign, RDPA has been awarded a further contract to support Addington as it works towards submitting a planning application for the £8m transformation of The Harvey Centre in Harlow, Essex, which will see the creation of a new leisure destination for the town.
On the new account wins, managing director of Roland Dransfield, Lisa Morton, commented: “These latest account wins reflect the wide range of businesses and organisations we work with. Now more than ever, clients are looking for their PR agencies to support their business development plans. Our experience in working in sectors such as digital, media, retail and life sciences means that we are able to support our clients as they grow in existing areas or venture into new ones.”
-ENDS-
14/04/2011: NEW STARTERS FOR RDPR
PR and marketing consultancy Roland Dransfield has welcomed two new starters and made one internal promotion.
The Manchester-based agency has recruited Carla Burns as account director in charge of social and digital media strategy, while also bringing in Christianne O’Connor as account executive.
Carla has previously worked with regional agencies including Brazen, Staniforth and Mere Communications and has over 10 years experience within the industry.
Alongside the new starters, RDPR has also promoted Suzy Mulholland from the role of account manager to senior account manager.
Agency MD Lisa Morton said of the changes at the firm: “I am very pleased to welcome Carla and Christianne to the team, and to award Suzy a much-deserved promotion.
“We have made significant changes within the business over the past 12 months, as we head towards our 15th anniversary later this year, including a new move to new offices, a brand refresh and a new website that will be launched in April.”
PR and marketing consultancy Roland Dransfield has welcomed two new starters and made one internal promotion.
The Manchester-based agency has recruited Carla Burns as account director in charge of social and digital media strategy, while also bringing in Christianne O’Connor as account executive.
Carla has previously worked with regional agencies including Brazen, Staniforth and Mere Communications and has over 10 years experience within the industry.
Alongside the new starters, RDPR has also promoted Suzy Mulholland from the role of account manager to senior account manager.
Agency MD Lisa Morton said of the changes at the firm: “I am very pleased to welcome Carla and Christianne to the team, and to award Suzy a much-deserved promotion.
“We have made significant changes within the business over the past 12 months, as we head towards our 15th anniversary later this year, including a new move to new offices, a brand refresh and a new website that will be launched in April.”
14/04/2011: OUR MOVE
We have now been in our new place since January. We have added a few shots for you to take a look at.
If you’re passing pop in and say hi! We'd love to look into how communications can play a role in growing your business. Or call us to arrange a free one-hour audit of your communications and a chance for us to share ideas.
We have now been in our new place since January. We have added a few shots for you to take a look at.
If you’re passing pop in and say hi! We'd love to look into how communications can play a role in growing your business. Or call us to arrange a free one-hour audit of your communications and a chance for us to share ideas.
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